New York, NYjordan.lee@email.com(646) 555-0188jordanlee.co
Jordan Lee
Growth Marketing Manager
Growth marketer who pairs creative campaigns with honest measurement. Six years across B2C apps and D2C brands.
Experience
Growth Marketing Manager Bloom SkincareFeb 2022 - Present
Grew monthly revenue from email and SMS from $80K to $310K.
Cut paid acquisition cost by 27% through creative testing on Meta and TikTok.
Launched the referral programme that now drives 14% of new customers.
Manage a $1.8M yearly budget and two agency partners.
Marketing Specialist Fitly AppMar 2019 - Jan 2022
Rebuilt onboarding emails, lifting week-one retention from 31% to 44%.
Wrote the blog strategy that took organic sign-ups from 200 to 2,100 a month.
Ran 60+ landing page tests, doubling trial conversion.
Marketing Coordinator Hudson & PineJul 2017 - Feb 2019
Coordinated launches for 12 product lines across social, email and retail partners.
Selected campaigns
"Skin Honest" creator series: 4.2M views, 9,000 first orders in six weeks.
Black Friday lifecycle flow: best revenue day in company history.
Skills
Paid socialSEOLifecycle emailGoogle AnalyticsA/B testingCopywritingHubSpotBudget planning
Education
BA Communications New York University
2013 - 2017
Certifications
Google Analytics 4
HubSpot Inbound Marketing
Tools
Klaviyo
Figma
Looker Studio
Shopify
Gazette
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